Strategic management in the airport industry

Skkip Strategic managment
Skkip Strategic managment

Strategic management in the airport industry

BACKGROUND:

  • Given the profound changes that have occurred in the airline industry throughout the last decade, both airline and airport managers have been forced to change their financial and industrial resource management.
  • There is an increasing need for managers to control both strategic alignment and operational information, which must be standardized and simplified before they can be adequately interpreted.

APPROACH:

  • SKKIP proposes an analytical platform that complements a model based on business knowledge with managerial experience and market business intelligence on a single platform.
  • The analytics of the model allow to identify correlations between data sets, to analyze historical series, to determine seasonal trends and behaviors, to simulate economic scenarios, segment and classify customers, and to calculate indices, scores and rankings.

BENEFITS:

  • This system allows the user to carry out a strategic monitoring of its designated areas of responsibility, where potential issues that may occur are identified.
  • Immediate benchmark of data provided with the “best in class”.
  • Clarification of assessment methods, accountability and transparency of activities, and sharing of accounting data and metrics.